Pinboard is a modular shelf system, custom-designed for Skanno showroom at the heart of Helsinki. The shelf showcased various lifestyle products created by local young designers.
The products displayed on the shelf would change from time to time, so customisability was the most important driver for us when designing Pinboard.
The array of precision-machined mounting holes in the panels allows the whole system to be rearranged in minutes, without any tools. We created a set of shelfpieces that could be mixed-and-matched, in whichever way best suits the products.
We wanted Pinboard to stand out from the generally highly stylised furniture in the showroom, so we kept its form minimal and chose the friendly and warm, only sparingly treated Finnish birch as the main material.